Article Source: DDC
22 January 2026
NEW YORK--(BUSINESS WIRE)-- DDC Enterprise Limited (NYSEAMERICAN: DDC) (「DDC」or the「Company」), a global Asian food platform and digital asset treasury company, today announced the acquisition of an additional 200 Bitcoin (「BTC」) as part of its ongoing, structured Bitcoin treasury program. Following this transaction, DDC』s total Bitcoin holdings have increased to 1,583 BTC.
The acquisition reflects DDC's continued commitment to disciplined, governance-led capital allocation. The purchases were executed amid the broader crypto market correction, underscoring the Company's focus on long-term positioning rather than short-term sentiment. The Company』s treasury strategy emphasizes measured accumulation, cost-of-capital discipline, and strong risk oversight across market cycles.
Purchase Highlights:
• Treasury Growth: Increases Bitcoin treasury holdings by 200 BTC.
• BTC Milestone: Total Bitcoin holdings of 1,583 BTC
• Average Cost per Bitcoin Holding: $ 88,085
• Bitcoin Yield (Year-to-Date): 33.8%
• Bitcoin per Share: 0.053203 BTC per 1,000 DDC shares
Reflecting the Company's strategic philosophy, Norma Chu, Founder, Chairwoman and Chief Executive Officer of DDC, stated in her 2026 Shareholder Letter:
「Volatility is part of early-stage institutional adoption. But we believe volatility creates opportunities for the prepared. Our North Star is disciplined expansion—building a world-class Bitcoin treasury defined by strong governance and repeatable execution across market cycles.」
Additional details regarding DDC's long-term capital allocation framework and Bitcoin treasury strategy are outlined in the Company's 2026 Shareholder Letter, available at [ 2026 Shareholder Letter Link]
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About DDC Enterprise Limited
DDC Enterprise Limited (NYSEAMERICAN: DDC) is participating proactively in the corporate Bitcoin treasury evolution while maintaining its foundation as a leading global Asian food platform. The Company has strategically positioned Bitcoin as a core reserve asset while continuing to expand its portfolio of culinary brands. DDC is at the forefront of public companies integrating Bitcoin into their financial architecture.
This article is contributed content and does not represent the views of BlockBeats.
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