DDC Enterprise purchased 200 bitcoins, completing its first BTC treasury reserve in 2026

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On January 15, 2026, DDC Enterprise Limited (NYSEAMERICAN: DDC), a global leading Asian food platform and digital asset treasury company, announced today that it has successfully added 200 Bitcoins (BTC) to its holdings. This marks the company's first Bitcoin purchase in 2026 and once again demonstrates DDC's discipline and systematic approach to corporate Bitcoin treasury management at the beginning of the new year. Following this transaction, the company's total Bitcoin holdings have increased to 1,383 BTC.

This addition reflects DDC's prudent and restrained capital deployment, as the company continues to view Bitcoin as a strategic reserve asset for long-term value creation.

Key Points of the Addition:

Treasury Scale Growth: Bitcoin holdings increased by 200 BTC

BTC Holding Milestone: Total Bitcoin holdings reached 1,383 BTC

Average Bitcoin Holding Cost: $88,998 per coin

Bitcoin Return Rate (Year-to-Date): 16.9%

Bitcoin per Share Equivalent: 0.046482 BTC per 1,000 shares of DDC stock

This transaction was successfully completed with the support of the company's further enhanced governance and risk management system. Despite the short-term cautious market sentiment, DDC still believes that the current environment is conducive to a disciplined, steady advancement of its long-term strategic layout.

Norma Chu, Founder, Board Chair, and CEO of DDC, said, "Our strategy has always remained consistent, steady, and rhythmic. This addition is our first Bitcoin purchase in 2026, demonstrating our strategic framework of prioritizing governance and risk awareness. We remain steadfast in our belief that Bitcoin is a strategic reserve asset and will continue to focus on creating stable, sustainable long-term value for shareholders."

For more information on DDC's long-term capital allocation strategy and Bitcoin treasury framework, please refer to the company's "2026 Shareholder Letter."

About DDC Enterprise Limited

DDC Enterprise Limited (NYSEAMERICAN: DDC), while maintaining its position as a global leading Asian food platform, is actively advancing its corporate Bitcoin treasury strategic layout. The company has strategically established Bitcoin as a core reserve asset and continues to expand its portfolio of food brands. DDC is at the forefront of publicly traded companies exploring the integration of Bitcoin into their financial architecture.