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DDC completed its second Bitcoin purchase this week, acquiring an additional 100 BTC as part of its corporate Bitcoin treasury strategy.

2026-01-29 13:00

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DDC Company's Bitcoin total holdings have increased to 1,783 BTC

Source: DDC

Global Asian cuisine platform and digital asset treasury management company DDC Enterprise Limited (NYSEAMERICAN: DDC, hereinafter referred to as "DDC" or the "Company") today announced that the Company has completed a new round of Bitcoin treasury reserves, adding 100 Bitcoins (BTC) to its holdings. This is the second Bitcoin purchase completed by DDC within this week, and its total Bitcoin holdings under the structured Bitcoin accumulation plan have increased to 1,783 coins.

This addition further demonstrates DDC's systematic and long-term approach to Bitcoin treasury development. The Company continues to view Bitcoin as a strategic asset with scarcity properties and long-term value characteristics to enhance the overall resilience of its capital structure. Against the backdrop of evolving macroeconomic and monetary environments, DDC optimizes its liquidity allocation.

Since the beginning of 2026, DDC has accumulated a total of 600 Bitcoins. According to public data from Bitcointreasuries.net, as of now, DDC's ranking in terms of Bitcoin holdings among publicly traded global companies has risen from 44th at the beginning of the year to 36th.

Key points of this treasury addition:

· Treasury expansion: Additional 100 Bitcoins

· Holdings: Total Bitcoin holdings reach 1,783 coins

· Average holding cost: Approximately $88,170 per Bitcoin

· Year-to-date Bitcoin return: 50.7%

· Per-share equivalent holding: For every 1,000 shares of DDC stock, there is a holding of 0.059925 Bitcoin

Norma Chu, Founder, Chairperson, and CEO of DDC, stated, "Each treasury addition is a deliberate step we take to strengthen our Bitcoin reserves and balance sheet. The Company consistently adheres to a cumulative strategy that is sustainable and focused on the long term, creating value for shareholders within a robust risk management framework."

DDC's Bitcoin treasury strategy aligns closely with the Company's overall prudent capital allocation and innovation-driven growth philosophy. The Company believes that alongside the development of its core business, strategic asset allocations such as Bitcoin help enhance capital management efficiency and strengthen the resilience of its overall capital structure.

About DDC Enterprise Limited

DDC Enterprise Limited (NYSEAMERICAN: DDC), while continuing to strengthen its position as a leading global Asian food platform, is actively involved in exploring and practicing corporate Bitcoin treasury strategies. The Company has established Bitcoin as one of its core reserve assets and continues to expand its portfolio of food and beverage brands. DDC is at the forefront of publicly traded companies incorporating Bitcoin into their corporate financial architecture practices.