xAI Starts Price War and Introduces Grok Build, Lowering Price from $300 to $99

According to Sentinel Beating monitoring, xAI has launched a bold limited-time subsidy strategy for its premium subscription service SuperGrok Heavy. Both new and existing users can enjoy a super discount over the next 6 months, with the price dropping from $300/month to $99/month, a 67% reduction.

The Heavy subscription is currently the sole gateway to access the xAI command-line programming tool Grok Build. The tool entered public beta last week, focusing on multi-subagent concurrency and native MCP extension.