How Can I Help Top Founders Build IP?
Original Title: "How I Help Top Founders Build IP"
Original Author: Gary, Founder of Base in Chinese Community
I focus on doing one thing well: helping founders write the article that can takeover the timeline.
For example, @Pxstar_'s "The Answer that Duan Yongping Didn't Tell Me, Helped Me Complete the Most Important Mind Leap in Recent Years" is an article that took over the timeline (PS: I did not participate in the writing of this article, but before this, I repeatedly encouraged the Headmaster of Whampoa Military Academy to definitely come out Founder Led Growth, playing the role of a cheerleader).
Another example is @stambouli_o1's "I paid $0 to chat with Elon Musk for an hour." Originally, this was intended to get a Musk retweet, but it doesn't seem successful yet, but it's okay. It has become an article that can be proudly shared and spread repeatedly. In the future, we strive to collaborate on even more exciting articles.
The term "timeline takeover" is something I learned from a16z, as detailed in "a16z is Transforming into a Full-Service Agency": You can never achieve timeline takeover by spending money to buy media or KOL articles. You must write the kind of article that "One phrase dominates the Two Song era and a single article encompasses the entire Tang dynasty" — and it must be written by the founder personally; it's futile for anyone else to write it.
Let me elaborate on how I help founders write the article that can takeover the timeline. I only do one thing: I apply "keyword engineering under traffic operation thinking" to founders.
Even top founders are not hexagonal warriors: fundraising, product, operations, management, technology, business, etc., cannot all be handled at once; there is always a focus. I lean towards operational thinking — I know very well how to create an article with over a hundred thousand views (my current skill level stops here; I hope to be able to achieve a million views with just one shot like @Pxstar_ in the future).
If you already have this ability, such as Master @thecryptoskanda, Brother Wave @cyrilxuq, or Horseman @LeotheHorseman — then please make sure to write and publish more, as this is contributing to society.
Each type of thinking has a unique context, and "bringing out the context of traffic operation thinking in a conversational form" is my job — intense dialogue, uncovering the founder's most brilliant points, magnifying them repeatedly. I will collaborate with the founder to create an article that is both acclaimed and popular: this article will become a corporate asset because it can be shared and spread repeatedly with pride.
From a societal standpoint, I believe the more articles like this on Twitter, the better. As I've written before in "Why Founders Make the Best KOLs," and have repeatedly emphasized the importance for newcomers to establish their presence ("How Newcomers Can Enter the Crypto Space in 2026"), I hope to encourage and inspire more people to become KOLs (rather than just self-media), and make our world a better place.
Creating such articles is very labor-intensive: Founders need to dedicate at least half a day to a full day. I, myself, almost spent the entire day on this alone — an individual's daily token is limited, and this article could use up all of one's tokens for the day (see @punk6529's "How Many Tokens You Have Left").
I will reject the majority of partnership invitations because this Faustian consulting business consumes too many tokens and the fee is quite high. I apologize.
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