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With the help of Memecoin, who is the legendary figure Ben who raised $6.9 million in funding?

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Ben is arguably one of the most controversial figures in the crypto community. He launched the BEN token and initiated one of the largest pre-sales of the current "meme summer".

Original Title: "The Cryptocurrency Legend Who Raised $6.9 Million with Memecoins: Who is Ben?"

Original Author: wale.swoosh

Original Translation: Foresight News

Ben is a legendary figure in the emerging world of encryption, who recently rose to prominence as a community leader, raising $6.9 million within 72 hours. He achieved this feat despite being a relatively unknown NFT player. How did he do it?

In the past few days, Ben can be said to be one of the most controversial figures in the Twitter crypto community. He launched the BEN token and collaborated with BitBoy Crypto, and also initiated one of the largest pre-sales of the current "meme summer".

Who is Ben?

Since May 2021, Ben has been active in the NFT field. His first purchased NFT was "Siren of Glass" by Ola Volo.

Since then, Ben has been an active member of the NFT community, holding BAYC and Moonbirds at one point, but parting ways with them after the CC0 controversy. At that time, he was not yet influential in the industry.

He occasionally talks about events in the Web3 field on Twitter, but his voice is not loud. He has also not been involved in any major scandals or controversies.

His influence on Inspect has been negligible for a long time, but all of that is about to change...

Meme Summer

With the rise of PEPE and the arrival of the memecoin frenzy, Ben has changed his usual behavior and started tweeting frequently, relentlessly promoting memecoin.

This kind of promotion has attracted a large number of participants, and the PEPE community is very strong. Many others in the field are also doing the same thing, Pepe = engagement, and they promote hundreds of times a day.

The story could have ended here, an insignificant KOL turned into a memecoin shiller, just like what we have seen in the past few weeks.

Issuance of BEN

Perhaps inspired by PEPE, Ben launched his own memecoin: BEN, which raised 55 ETH from 329 wallets during the presale phase. This performance was mediocre, and BEN did not have much hope as the token showed a downward trend after going online. Ben continued to tweet more to promote his token, but all the content was written in capital letters, to no avail.

Once again, the story could have ended: someone issued a token and the token went to zero.

However, there was a turning point because something happened on May 8th:

BEN then rapidly rose in value. Bitboy continued to tweet in support of BEN and officially joined the "team" on May 9th.

Although Ben had promised that BEN was his lifelong project, he handed it over to Bitboy in less than 72 hours.

Not only that, just a few hours later, Ben announced his new project...

PSYOP Presale

On that day, Ben released the PSYOP pre-sale announcement. From the beginning, he used BEN's success to gain reputation.

Within an hour, he raised over one million dollars. By the end of the presale, a total of 6.9 million dollars was raised.

Later, he released more tweets in all caps, and the huge success of the presale made all crypto Twitter talk about him. This in turn led to more FOMO.

No matter how you look at Ben, he is a master of the attention game. He used the fundraising money from PSYOP to purchase a Milday, which scared the community: "He is using the presale funds for personal consumption."

In my opinion, he could have used other wallets to operate; but he didn't, perhaps as another attention-grabbing strategy.

Happy Ending？

The question is whether the ending of this story will be a Happy Ending or a complete disaster? I tend to lean towards the latter, as there are almost no signs indicating that everything will succeed.

Regarding the success of BEN, Ben sees it as proof of his own abilities, but BEN's success may be largely attributed to Bitboy's involvement and influence. Ben's achievement is linked to his connection with Bitboy.

Attention games will come to an end, as many precedents of NFTs and memecoins have shown. Attention will eventually shift. Ben can buy 10 more Miladies, but the crypto market will still forget about him at some point, as always. Ben and his presale's biggest advantage is the use of attention, but this may also be the reason for their ultimate demise.

Regardless, Ben's story will go down in history. It once again demonstrates that the world of cryptography is all about attention, and sometimes the dice fall in unexpected ways.