Brave announced a partnership with NYIAX, the technology provider of Nasdaq

Rhythmed BlockBeats message, July 9, privacy browser Brave  The website says it has partnered with The Interactive Advertising Exchange (NYIAX) in New York to allow advertisers to connect with consumers while prioritizing personal choice and respecting new privacy legislation.

Under the terms of the partnership, advertisers on NYIAX are now able to book or purchase the service to ensure their brand ads reach Brave users who choose to receive token rewards by agreeing to Brave's marking system to see the ads.

According to Legal BlockBeats, NYIAX provides a transparent digital media transaction process for buyers and sellers. It allows publishers, advertisers and media advertisers to buy, sell and re-trade advertising resources based on guaranteed contracts. It is the first exchange built on the cloud and operating on the blockchain. Nasdaq is its partner and provides technical support.

Original link: https://brave.com/nyiax-partnership/

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