According to Dongcha Beating monitoring, on the day of Musk's lawsuit against OpenAI, WIRED confirmed that Musk used the paid "Boost" feature of the X platform to promote an in-depth investigation by Ronan Farrow published in The New Yorker. Musk also retweeted the article with the comment "Calling him Scam Altman is accurate, this article is well worth reading." The promoted post did not have an ad label in users' feeds, but a "Report Ad" option appeared in the post menu when clicked. The X platform's Boost feature guidelines explicitly require promoted posts to be labeled as ads.
Regarding the trial, during jury selection, several prospective jurors voluntarily expressed their dislike for Musk or held a negative view of AI.
