BlockBeats News, February 15th, Dragonfly partner Haseeb wrote that every cryptocurrency founder thinks they need to launch a token during a bull market. But they are wrong, the timing of issuance is not important. Haseeb analyzed the listing data on Binance and concluded that there is no significant difference in the annualized ROI of tokens launched in bull markets versus bear markets, and any such "difference" is just noise.
Haseeb suggested that projects should launch tokens in bear markets: the advantages of launching tokens in a bear market include: less competition for talent, lower costs for service providers, and less competition for listing on CEXs. On the other hand, if projects conduct a token sale during a bull market, they may see greater demand. However, overall, the impact of these factors may not be significant. The most important thing is to launch the product as soon as possible and build something truly valuable.
"The example I often give to entrepreneurs is, Solana went live four days after the Bitcoin price plummeted by $4,000 due to the COVID-19 pandemic in 2020. The timing of the launch wasn't actually that important; what was important was the launch itself."
