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WLFI Team Deep Dive: Celebrity Endorsement and Controversial Figure's Crypto Experiment

2025-09-04 13:53
Read this article in 18 Minutes
The WLFI team is composed of two major families, the Trump family and the Witkoff family, as well as three hired expert professionals serving as the CTO, Head of Growth, and Chief Compliance Officer.
Original Article Title: "Deep Dive into the WLFI Team: 2 Honorary Co-Founders, 7 Co-Founders, 6 Key Members"
Original Article Author: Wenser, Odaily Planet Daily


On September 1st, the WLFI token generation event (TGE) officially concluded, becoming another industry phenomenon in wealth creation since the beginning of the year.


However, due to official disclosure errors — especially regarding details of the token's initial circulation — the outside world couldn't help but feel that the WLFI team's professionalism was more like a "paper tiger." In response, Odaily Planet Daily, combined with existing information on Platform X, has compiled and summarized the core WLFI team members and their social media accounts for readers to verify and reference. Note: The following information is based on public data compilations, and the final list and information will be based on the official WLFI announcement.


Image Source: WLFI Project Website


WLFI Team's 7 Co-Founders: Trump Family and Witkoff Family Interest Network


Information on the WLFI project website shows that the primary "front-facing" members of the WLFI team are composed of the Trump Family and Witkoff Family, with the CTO, Head of Growth, and Chief Compliance Officer each hiring three expert professionals. Donald Trump and Steven Witkoff (U.S. Government Ambassador and Middle East Envoy) serve as "honorary co-founders" of the project. The specific business is mainly driven by the following individuals and promoted externally.


Donald Trump Jr: WLFI Co-Founder, Trump's Eldest Son


Platform X Account: https://x.com/DonaldJTrumpJr


Donald Trump Jr. and Eric Trump are the current primary figures in the Trump family's crypto-related business. Yesterday, when the WLFI token was launched, Donald Trump Jr. publicly released a statement: "Big Day - @WorldLibertyFi just launched the WLFI token. This is not a meme coin; it is the cornerstone of a truly ecosystem governance, changing the way capital flows. Freedom + Finance + America First. Local team."


It is evident that what Eric Trump wants to emphasize is that WLFI is not a Trump family project, but a "legitimate American project." It is not a meme coin for short-term speculation, but rather highlights the long-term development value of the project and its role in promoting financial freedom.


Eric Trump: WLFI Co-Founder, Trump's second son, CEO of American Bitcoin Mining


X Platform Account: https://x.com/EricTrump


As the public face of the Trump Organization and the WLFI project, Eric Trump can be seen as a key figure in the Trump family's cryptocurrency projects. Thanks to his active presence and multiple endorsements of BTC and ETH, the crypto market has always kept an eye on him. Last month, he attended the Bitcoin Asia conference, where his keynote speech and participation in panel discussions drew a full house and even staged a "walls have ears" scene. (For more details, see "Where Did Everyone Go at Bitcoin Asia This Year?").


At the launch of the WLFI token, he also publicly stated, "Our (token) is now officially launched! Our team has always believed in the power and leadership of the United States. With today's release of @WorldLibertyFi's $WLFI token, we are setting a new standard for financial freedom; built on trust, speed, and American values. This is a pivotal moment for the future of currency!"


Barron Trump: WLFI (Nominal) Co-Founder, Trump's youngest son


X Platform Account: https://x.com/BarronXSpaces


Due to Barron's minimal involvement in WLFI's business operations, only occasionally "retweeting support" during external promotions, he currently appears more like a "figurehead" co-founder. Therefore, he will not be extensively introduced here.


Zach Witkoff: WLFI Co-Founder and CEO; Chairman of Alt5 Sigma (Stock Symbol: ALTS); Son of Steven Witkoff


X Platform Account: https://x.com/ZachWitkoff


As the absolute core of the WLFI project, Zach, also known as the "big brother of the project," expressed his gratitude to the key team members in a post during the WLFI token launch. After all, the subsequent "offloading" of WLFI tokens will require the cooperation of Alt 5 Sigma, a US-listed company. His responsibility is crucial to whether the WLFI project can continue to generate amazing profits for team members.


Alex Witkoff: WLFI Co-Founder, Real Estate Mogul Witkoff Group CEO, Son of Steven Witkoff


X Platform Account: https://x.com/Alex_Witkoff


Also a son of Steven Witkoff, Alex is more involved in the operations of the Witkoff Group. In the WLFI project, he is more like a "little brother" following behind many older brothers and showing support. When the WLFI token was launched, he also made a post announcing this, but it seemed more like a "formality."


It is worth noting that like his father Steven Witkoff, who received support from former U.S. President Trump and U.S. Vice President JD Vance, Alex was also appointed by President Trump as a member of the U.S. Holocaust Memorial Council in May of this year, serving as a vanguard against "anti-Semitism."


On a side note, similar to the Trump Organization which has been in the real estate industry for many years, the Witkoff Group is also one of the giants in the U.S. real estate industry.


Chase Herro: WLFI Co-Founder, Dough Finance Affiliated Member


X Platform Account: https://x.com/WatcherChase


There are reports that Chase Herro can be considered a "crypto veteran." Previously, he referred to himself as an "internet jerk" in a now-deleted YouTube video, having long been involved in "cryptocurrency entrepreneurship." He was previously charged with marijuana possession and spent a few weeks in a Wisconsin prison. He first met Zach Witkoff in the summer of 2023 at the Shell Bay Club, a private golf club owned by the Witkoff family, in the suburbs of Miami.


According to his own account, he was standing on the lawn with tattoos when Zach happened to drive by — "he could see I was a bit out of place, and then he said, 'Come, ride with me in a golf cart,' and that's how, on the golf cart, we started chatting randomly." This is how the Witkoff family introduced Chase Herro and his long-term business partner Zak Folkman (another WLFI co-founder who previously ran a company called "Date Hotter Girls") to the Trump family. Subsequently, the two families hit it off, joining forces to create the current WLFI project.


Additionally, there are market rumors that Chase Herro is associated with the DeFi project Dough Finance, but the project has been in a state of shutdown since suffering a loss of around $2 million in a hack in July 2024. Surprisingly, WLFI insiders have previously claimed that Herro is a cryptocurrency millionaire, although there is no public information to support this claim. Several industry figures have denied hearing about him in media interviews, and Dough Finance's platform data of only $3.2 million further corroborates this point. One has to admit that Chase Herro's story tells us that a "rags-to-riches" tale like his may perhaps only happen in the cryptocurrency industry.


Zak Folkman: WLFI Co-Founder, Date Hotter Girls Dating App Founder, Dough Finance Affiliate


X Platform Account: https://x.com/zakfolkman


Similar to Chase Herro, Zak Folkman has also transformed from an obscure "cryptocurrency player" to the current "WLFI project co-founder." Previously, he was the founder of the dating app Date Hotter Girls, making a living by providing guidance to struggling men on how to approach women. He has worked with Chase Herro for many years, having previously sold a variety of products together, ranging from colon cleansers to get-rich-quick schemes. The DeFi project Dough Finance is also a joint effort of the two, and the successful completion of the WLFI token's previous public sale was also attributed to their aggressive promotion to numerous cryptocurrency startups and key figures in the crypto market.


It is worth noting that according to a previous report by The New York Times, during the sale of the WLFI token, in order to gain the privilege of partnering with the Trump family, it was rumored that some crypto startups had to secretly pay WLFI millions of dollars, although many companies rejected this proposal, the outcome of the "WLFI 2nd round public sale raising $550 million" still confirms that this hidden agenda unfolded as rumored.


Despite being criticized for "essentially selling traffic from its political endorsement and concealing this fact from the public," Zak Folkman has stated: "Everything we have done has received a lot of exposure and credibility." Furthermore, he claims that other business partners have pledged donations of $10 to $30 million to WLFI.


Other Key Members of the WLFI Team: CTO, Compliance Lead, Growth Lead Form the "Core Team"


Due to space constraints, the following WLFI team members are only briefly introduced for readers' reference.


Corey Caplan: WLFI CTO; Dolomite Co-founder, Early Ethereum Developer


X Platform Profile: https://x.com/CoreyCaplan3


Corey Caplan may not be well-known in the WLFI business, but he is a key figure as the Chief Technology Officer. He officially joined the WLFI advisory team in August 2024 and later became the project's CTO. Furthermore, he has been dedicated to the Ethereum ecosystem since 2017, being one of the early Ethereum developers and the holder of CryptoPunk #7863.



Ryan Fang: WLFI Growth Lead, Ankr Co-founder & COO


X Platform Profile: https://x.com/ryanfang95


As the Co-founder and COO of Ankr, Ryan Fang has been involved in creating PrimeBlock and Tomo. He previously worked at the reputable investment bank Morgan Stanley and later entered the private equity industry, making him a versatile talent with a blend of traditional financial industry experience and cryptocurrency industry knowledge. Recently, he attended events such as Bitcoin Asia in Hong Kong with Eric Trump, Chase Herro, Zak Folkman, and met with Kong Jianping, the founder of Nano Labs. Previously, he also appeared in the "NYSE Bell Ceremony" of Alt 5 Sigma, showing up in the WLFI team.


It is worth noting that as a blockchain infrastructure service provider, Ankr plays a crucial role in providing cross-chain support, network distribution, and staking rewards for WLFI's stablecoin USD 1. Through this support, USD 1 can freely move across multiple chain networks such as Ethereum, BNB Chain, Polygon, quickly integrate into more blockchain applications and ecosystems, and earn rewards through Ankr's Liquid Staking product, becoming a financial asset.


To some extent, Ryan Fang is a key link between WLFI, the BNB Chain ecosystem, and Binance.


Brandi Reynolds: WLFI Chief Compliance Officer


X Platform Account: https://x.com/Brandi151797


The account is currently in a self-hidden state. Brandi Reynolds was previously a co-founder of CorCom, LLC, which was later acquired by Bates Group.


Matthew Morgan: WLFI Advisor


X Platform Account: https://x.com/MatthewMorgan23


Director at Alt 5 Sigma, co-founder of USD1 native Launchpad platform BlockStreet, previously attended Alt 5 Sigma's NYSE bell-ringing ceremony.



Dylan: USD 1, WLFI Wallet Team Member


X Platform Account: https://x.com/0xDylan_


The identity was confirmed by WLFI co-founder Zak Folkman through a retweet. Previously, Dylan garnered attention from the market users for expressing views on the "Aave to receive 7% of WLFI token" as "Fake News," leading to significant identity questioning.



Ogle: WLFI and America.fun Project Advisor


X Platform Account: https://x.com/cryptogle


Previously, he attended a VIP dinner event for TRUMP token holders. Additionally, he stated that he had assisted the Thala team in recovering $25 million in stolen funds within 6 hours and helped the Euler Finance team recover nearly $200 million in stolen funds.


WLFI Reserve Treasury Listed Company Alt5 Sigma NYSE Bell-Ringing Ceremony Scene


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