Article source: Weihushe
MATR1X is an innovative cultural and entertainment platform that combines games, artificial intelligence, e-sports and blockchain infrastructure.
Committed to completely change the global game and digital content industry through blockchain and artificial intelligence technology.
In short, Matr1x covers all aspects of the Web3 game industry, from game polishing, publishing, operation, technology provision, community operation to e-sports ecology and IP derivatives, all can be handled through the MATR1X platform.
A rough comparison can be imagined as Tencent of Web3, which is expected to become the industry leader in blockchain games to input the content to be converted.

Most of the past Web3 games are single platform & single product & dual currency models, one is the platform currency and the other is the incentive token.
When the product is in a period of rapid growth, the benefits of consuming platform coins to obtain incentive tokens are huge, which will attract users to quickly join and become a growth flywheel. However, when the incentive tokens are over-inflated and the yield rate drops sharply after oversupply, it will cause users to leave and enter a death spiral.
Axie & Stepn, which were relatively successful in the past, could not escape this cycle, and Matr1x was not in a hurry to issue coins to cash out. Instead, it polished the product step by step, launched more games, and connected the offline game ecosystem of Web2 before preparing to issue coins and further expand the ecosystem. This has several advantages.
1. The existing niche product Matr1xOfficial can achieve one million user registrations, 300,000 DAU, and more than one million on-chain transactions under the condition of natural traffic & no substantial incentives.
This naturally cultivated more sticky users who came to play games, rather than Degen users who came for arbitrage, greatly reducing the expected selling pressure of future coin issuance. This is called finding the right person!
2. With the success of Fire, a new gameplay BATTLE was quickly added, which is more inclined to PVE to attract moderate and light players to join and expand the player group.
Also invested in Castile's collectible card game & Evermoon's MOBA mobile game. FPS, collectible card ARPG, and MOBA are the three fastest growing categories in mobile games. I personally guess that the next category may be puzzle-related casual puzzle products (?)
Basically covering all the tastes of mobile game players, laying the foundation for market expansion, this is called doing the right thing!
3. Matr1x not only limits itself to one game and one platform, but also wants to be a chain, a publisher, an infrastructure, and a market.
There is a very successful Web2 company that we can use as a reference, that is Epic Games. In addition to being the developer of the well-known game series Fortnite, they also created the Unreal Engine for other studios to use, and finally connected their own Epic Games store, and collected money through player consumption to achieve a three-party charge.
The first one is the most common in GameFi in the past. C-end users directly buy and sell with the project party. Users are both consumers and investors. As long as new buyers slow down, it will enter a death spiral.
The second is to charge other project parties through infrastructure, and through the empowerment of blockchain technology, incubate and guide other studios to develop blockchain games and join the Matr1x ecosystem, with additional B-side charges.
The third is to establish a market, allowing users to trade and buy and sell on their own platform, forming an ecological closed loop, all consumption can contribute to the ecosystem, and value will not be captured by third parties.
Many people will say that the current blockchain gaming experience is very poor, and asset transfers require waiting for the blockchain, buying and selling Gas, etc...
But that is only now. In the future, through the infrastructure of Matr1x, games, chains, platforms, and assets will be connected. You can imagine that now you don’t need to understand how complicated the underlying logic of the mobile phone is. It’s all about being easy to use. This is called taking the right path!
4. Finally, it is to create a god for the ecosystem. Why can Faker remain popular in League of Legends for a long time? Why is TPA the eternal hero in the hearts of all old League of Legends players?
Because these people have created indelible achievements in the highest competitive hall of this game, they have also engraved the hope that I can do it and I can fight back in the hearts of every player, blowing up waves of e-sports fever.
The most feared thing about a competitive game is that powerful players have no room for growth and casual players have no gaming experience, so Matr1x has cooperated with GEDA to hold various offline events very early, bringing in more pure-blooded Web2 players, allowing them to experience the wealth-making opportunities of blockchain and know that serious participation in Matr1x games will be rewarding, not just fun.
As a light player, a deep player, or even a non-player, I have been given the opportunity to participate in Matr1x. I may only be able to play games seriously for three years, but I can be a fan for twenty years.
I can be a pure fan, support my favorite players, and simply Watch to Earn.
I can also be a gambling player, I can also bet on my favorite players and teams, even bet against them, if I win, I am happy for my favorite players, and if I lose, I am happy for my wallet.
Such an ecological closed loop attracts players and developers through good games & good technology. More players encourage developers to continue to create good games, and bring income to developers through tokens and self-built malls, injecting more vitality into the subsequent IP and e-sports ecology. The IP and e-sports industry can attract more outsiders to join this ecology (refer to how many one-day fans participate in the world game every year). Only through such flywheel growth can a good economic token cycle be established.
And this is what I see and feel in Matr1x, that kind of unhurried and everything is under control and planned. Compared with too many ptt projects that cannot produce products and financing projects that are eager to cash out, this is a project that really wants to do big things!

I can simply list the good backers and financing amounts of Matr1x, including SevenX Ventures, Folius Ventures, and Animoca Brands 20m financing, as I used to do in my past articles.
List the excellent game data, including the NFT series currently ranked 11th in MC, the first in GameFi DAU on the Matic chain, the transaction volume of assets exceeding 45,000 ETH, and even the FDV of its game $FIRE is as high as 160m.
These fundamentals are completely enough to bullish the issuance of $MAX.
But rather than a single point description, I would like to share with you my imagined blueprint for Matr1x.

MAX is the core of the MATR1X platform, supporting a wide range of applications and services within the MATR1X platform ecosystem, and can capture the value of all projects on the MATR1X platform, including asset returns, equity, and governance.
Total supply is 1 billion, TGE circulation accounts for 16.05%, and about 160 million are in circulation, which is compared with $ACE & $ULTI in the OKX JS GameFi track in the past two periods.
The opening price of $ACE is 10u, which is 200m MC, and the opening price of $ULTI is 0.06u, which is 61m MC. By analogy, the opening price of ACE is expected to be 1.25u, and the opening price of $ULTI is expected to be 0.38u.
The price of one round of $MAX private placement is 0.15u. I personally think it has a good chance to open at 5x or above.
If we dream a little bigger, compared with Tencent's market value of 460 billion US dollars or Epic Games' market value of 31.5 billion US dollars, we can only say that the Taichung gang is going to be in trouble again.
Remember, Amazon was just a bookstore at first; Samsung was just a daily necessities store. It is satisfying to go from zero to one, but we must also keep the imagination from one to one hundred.
The above is just a late-night monologue of a League of Legends S2 Diamond player & a former intern at a top gaming company in Taiwan & a 21-year GameFi veteran. After reading the white paper, the ecosystem, and meeting Sandy, I can feel their dedication and love for Matr1x even more.
To be honest, they are not like a blockchain project, but more like an open Internet company, full of vitality, curiosity, and enthusiasm.
From their calculation and prudence of data, we can also feel that they are a professional gaming team. We can refer to their excellent control over the market value of $FIRE, and their token allocation and empowerment of $MAX are also long-term oriented. Now I dare not invest in projects that the team has not locked for three years.
Of course, investment still needs to make money, and interests are related. I followed Zebao to buy a lot of MAX boxes and participated in some $MAX rounds. Taiwan Ambassador Zhou Zhou is my eldest sister. If the opening price is between 0.5u and 0.75u, I will buy it.
I hope that there will be more eye-catching projects in the blockchain industry, peace!
Recommended reading: https://www.youtube.com/watch?v=CX4JDZvbzm0

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