Original title: "NFT Bear Market Investment Strategy - Record of the First Tea Party in the Looksrare Community"
Original Author: duoduo
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Recently, the NFT market has been cold, and the daily turnover has dropped by more than 50% compared with the peak in January 2022. The prices of blue-chip projects have corrected, and the attention of new projects has decreased. As you wish. In such a market context, what strategies should NFT players adopt? With such questions in mind, the Looksrare community organized the first tea party and invited many guests to talk about NFT bear market survival strategies.
The guests participating in the tea party include: "Old Lu's Blockchain Notes" author, Defi/NFT OG Lu Yuanyuan , Cao Yin, managing director of Digital Renaissance Foundation, raccoon, core contributor of bujidao, Xiao Maoge, founding member of MaoDAO, Woody, partner of Ever new Capital, partner of 168 Club, Xiaozhu, partner of AG group, and Chris, founder of AAC .
The guests generally believed that the NFT market is still in the early stage of development. Compared with other markets such as DEFI or traditional cultural industries and games, the overall market value is still relatively low. There is a lot of room for development. However, it is currently in an adjustment period. The arrival of this adjustment period is due to two reasons: First, due to the impact of the overall environment of the capital market, the US dollar’s interest rate hike and balance sheet shrinking expectations have led to increased risk aversion and reduced liquidity. The second is that after the NFT bull market in January 2022, there was no new capital in the NFT market, the gameplay of NFT projects was exhausted, and the market enthusiasm was exhausted. Some low-quality projects have absorbed a lot of funds, and the whitelist distribution + community marketing model has basically been abandoned. Market funds, models and sentiment all need new accumulation.
This adjustment is inevitable in the development process of a particular market. For example, the DEFI market has also experienced several rounds of fluctuations and several rounds of cleaning, and finally left high-quality projects. Many excellent projects continue to work regardless of market conditions. It is necessary to continue to pay attention to the project in order to find the direction of development.
The guests mentioned several directions that can be paid attention to: one is encryption art, traditional artists, collectors, galleries , art investment institutions and other funds and content are entering the market. The second is off-site strong IP brands such as music and clothing. Now we have seen Nike, Adidas, Gucci, etc. entering the market. In the future, more brands will enter and bring new forms. The third is to subdivide the track and conduct in-depth research, such as land, games, voxel, 3D, strong IP, VR virtual world, etc. Generally speaking, it is necessary to pay attention to the continuous operation of the team, the relevant experience, the ability to provide new business models and gameplay, and NFT assets that can continue to operate. Stay sharp, when a new project can go out of the circle and attract incremental funds to enter the market, it is the time when the next wave comes.
For the way of mining blue chips, the following aspects can be considered: First, NFT infrastructure, especially platform products, such as LooksRare, Treasure DAO, Superrare, etc. The second is to pay attention to the depth and breadth of project development, to be able to deeply participate in the community, continue to extend, and realize benefits. For example, the loots community initially recovered the cost through AGLD, and then pledged loots to obtain MAGIC. MAGIC developed a series of games and gameplay. Early players had many opportunities to airdrop NFT for free. The loots themselves were unsuccessful, but nonetheless paid off well. The third is that the proportion of PFP types in the market was too high before. In the future, we can focus on projects with practical utility, such as currency issuance, airdrops, pledges, or other projects with possible benefits.
For specific blue-chip projects, Bored Ape Yacht Club, Mutant Ape Yacht Club, Azuki and mfer pay more attention to tall items. In addition, you can also follow the list of cooperation with Coinbase NFT marketplace to find and filter. Because this kind of organization has already done a round of preliminary screening for us.
Blue chips should pay attention to bottom-hunting in a bear market. If they belong to the previous wave of bull market, they will be very popular and need to be cautious. This kind of community has only experienced ups and downs, and community members are likely to gradually leave during the down process, thus losing the opportunity to develop again. Pay attention to the narrative of the project, whether it has the possibility of in-depth and long-term development. For example, 0N1 and Gundam, at the time, both had good picture quality and popularity, but the final wave was rooted in the lack of narrative sustainability, which made it difficult to support later development expectations.
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LooksRare has been online for nearly two months. According to the data, 81.75% of the airdrops have been received. Most people choose to pledge LOOKS to continue to pay dividends on the platform (data source), LooksRare’s real transaction volume has also occupied 1.5%-3.5% of the NFT market, and LooksRare has also A lot of new product features have been released. With product updates and user friendliness, more and more users are choosing LooksRare.
The guests are all experienced NFT players, and they have also deeply participated in the experience of the LooksRare trading platform. Very positive attitude, I think that LooksRare is now an indispensable part of the NFT market, and I am also very optimistic about the future of LooksRare. Community opinion, improve the product, improve the experience. The second is to strengthen cooperation with various NFT platforms and data analysis projects in the market, and open up a wider range of usage space and frequency of occurrence. The third is to strengthen cooperation with NFT project parties, empower project parties, and attract project parties to the platform. You can also do AMA with high-quality project parties to attract the community of project parties into LooksRare. The fourth is to stick to Ethereum as the mainstay at this stage, and develop multi-chain deployment in the future. The fifth is to provide more professional data analysis services, such as real-time transaction curve, blue chip holding rate, turnover rate, pending order rate, etc. The sixth is to support fiat currency and credit card payment, which is convenient for ordinary users to participate in NFT transactions.
Some of the suggestions mentioned by the guests, LooksRare is currently being completed gradually. In terms of external cooperation, LooksRare is currently on the gem aggregation platform. Users can directly buy and sell NFTs on LooksRare in batches on the gem aggregation platform, and at the same time receive LOOKS transaction rewards. In the data analysis service part, rarity sniper has been integrated, and users can view the scarcity of NFT without installing plug-ins, which is safe and convenient. Features such as real-time trading curves are currently under development. LooksRare's external API can be operated and used on the main network. At present, if you want to access it, you can access it from LooksRare's Twitter Link to apply, and it will be fully public access in about 1-2 weeks.
LooksRare works with Rarity sniper rarity ranking to show:
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LooksRare cooperates with gem aggregation platform to display:

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