Apple rose nearly 2% in early trading against the trend, approaching a record high.

BlockBeats news, October 12 — According to BIT (Bit.com) market data, Apple rose nearly 2% against the trend in early trading, approaching a record high, now at $341.30.

On the news front, Apple previously announced it will hold a special "Welcome Home" event on Tuesday (October 13), expected to launch new smart home products — this is also Apple's latest update in the smart home sector after John Ternus became Apple CEO last month.

It is reported that the devices released this time will include a new generation Apple TV 4K, HomePod mini, and a brand-new home hub device. Although many industry insiders expect that some of next week's Apple TV and HomePod upgrades are just modest performance improvements, the chip iteration will actually bring unprecedented new capabilities to Apple's smart home product line.

Star tech analyst Dan Ives said Apple's AI strategy could add about $75 per share to the company's valuation, as the company seeks to use AI to drive device upgrades and increase services revenue. Ives gave Apple stock an "Outperform" rating with a price target of $400.