Decentralized SocialFi platform Zora launches Attention Market on Solana

BlockBeats News, February 18th, Decentralized SocialFi platform Zora announced the launch of a new Attention Markets platform on the Solana blockchain, allowing traders to speculate on network hot keywords, topics, tags, and trends. Platform users can create 'Trends' before they go viral and track real-time gains and losses.

Zora co-founder Jacob Horne stated that currently, creating a Trend requires staking 1 SOL to discourage spam. Trends themselves do not reward creators, but Pairs under Trends can receive creator incentives. According to a recruitment announcement released by Zora, the company is seeking an 'Attention Economist' responsible for tracking cultural trends on platforms such as TikTok, Instagram Reels, YouTube Shorts, and more to predict the next big thing.