Morgan Stanley to Partner with Zero Hash to Provide Cryptocurrency Services for E*Trade Customers

BlockBeats News, September 23, Morgan Stanley is partnering with cryptocurrency infrastructure provider Zero Hash, planning to allow E*Trade (an online brokerage for individual investors) customers to trade popular cryptocurrencies starting from the first half of next year. According to Jed Finn, head of Morgan Stanley's wealth management, the company will initially support Bitcoin, Ethereum, and SOL. Allowing customers to trade cryptocurrencies directly is just the "first phase," and the company will also develop a complete wallet solution for customers.

"The underlying technology has proven to be effective, and blockchain-based infrastructure will evidently persist in the long term." Finn stated in an interview, "Customers should be able to interact with digital assets, traditional assets, and cryptocurrencies simultaneously within their familiar ecosystem."

This partnership signifies a major shift in U.S. regulatory policy after the Trump administration's push earlier this year, with major banks accelerating their presence in the digital asset space. Bloomberg reported in May of this year that Morgan Stanley was devising a plan to incorporate cryptocurrency trading into the E*Trade platform, while other companies including Charles Schwab Corp. have also announced similar initiatives.