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The game company CyberStep is officially entering the cryptocurrency investment field, holding reserves in major cryptocurrencies such as Bitcoin and Ethereum.

2025-07-01 15:06

BlockBeats News, July 1st: CyberStep, the operator of Japan's online claw machine game "Toreba (トレバ)," announced on July 1st that it will launch a new business entering the cryptocurrency investment field. The new initiative includes strategic cryptocurrency reserves and operations. This new business will be managed by the newly established Strategic Department "CRYPTECH Capital," aiming to build a new revenue base for the company and accelerate its business expansion into the Web3 space.


The core strategy of this new business is to build a "self-circulating tokenomics system." The specific approach is to convert the tokens generated in the company's Web3 services into mainstream cryptocurrencies such as Bitcoin and Ethereum, and hold and manage them as corporate assets.


Through this mechanism, the company hopes to channel the value generated by user engagement in content back into the company's asset base, establishing an asset circulation model that combines stability and scalability. One specific example of this concept is the blockchain game "Eggle" launched by the company as early as April. In this game, users can earn the "Eggle Energy Token (ENG)" while nurturing NFT characters. This token, representing the "company-affiliated token," will also be included in the strategic investment targets of this initiative.


To kick off this project, CyberStep plans to allocate 200 million yen from its own funds as an initial purchase budget in the fiscal year ending May 2026. Subsequently, the company will gradually expand the strategic reserve size based on market trends, ultimately reaching up to 1 billion yen.

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